Sophie Cunningham Sparks Outrage with “No Gay Fans” Remark — Apologizes Amid Backlash, But Boycott Gains Momentum

Sparks jab Sophie Cunningham over controversial WNBA comments

In a deeply controversial moment that has ignited fury across the WNBA community and beyond, Sophie Cunningham is under intense scrutiny after a short video clip surfaced in which she appeared to say, “No gay fans.” The comment, captured during a brief post-practice interview, immediately went viral — drawing shock, hurt, and disappointment from LGBTQ+ fans and allies alike.

Although Cunningham was quick to issue an apology, claiming the statement was misunderstood or taken out of context, the damage may have already been done. The fallout has been swift, with online calls for accountability, organized boycotts, and widespread disillusionment from a fanbase that once embraced her.

The Clip That Sparked a Firestorm

The now-infamous clip, just eight seconds long, began circulating on X (formerly Twitter) earlier this week. In the video, Cunningham is seen smiling and saying what clearly sounds like:

“No gay fans — just here to hoop.”

The remark was delivered casually, but without additional context, and quickly racked up millions of views. Reaction from the LGBTQ+ community and allies was immediate — and emotional.

“We supported her from day one. To hear that… it’s heartbreaking,” one longtime fan posted.
“You don’t get to play in the most inclusive league in the world and say something like that,” another added.

Within hours, the hashtags #BoycottSophie and #WNBAForAll began trending, with former fans posting videos of themselves throwing away merchandise, canceling game plans, and expressing disbelief.

Cunningham’s Response: “It Was a Misunderstanding”

As the backlash mounted, Cunningham released a written apology via Instagram, stating:

“I want to sincerely apologize for a comment made during a short media interaction that has clearly hurt and offended many. My words were taken out of context, and I deeply regret how they were perceived. I have always supported the LGBTQ+ community and will continue to do so.”

She followed it up with a short video where she appeared emotional, reiterating her regret and saying she was “devastated by how things came across.”

But for many, the apology rang hollow.

“This isn’t about how it was ‘perceived’ — it’s about what was said,” one fan wrote in response.
“It’s always ‘taken out of context’ until people stop buying tickets,” another posted.

WNBA’s Response: Cautious but Watching Closely

The WNBA has yet to issue an official statement on the controversy, though sources say the league is monitoring the situation closely. With Pride celebrations and LGBTQ+ outreach being a core part of the WNBA’s identity, the pressure to respond may soon become unavoidable.

Many players across the league, known for their vocal support of LGBTQ+ rights, have remained publicly silent — though some have posted cryptic messages about “love, respect, and accountability” on their social media pages.

Sponsors and Endorsements at Risk?

Cunningham’s off-court image may also be in jeopardy. According to sources in the sports marketing world, at least one brand is “reevaluating” its partnership with her in light of the controversy. Others are reportedly waiting to see how the situation develops before making a final decision.

“Today’s athletes are more than just players — they’re cultural ambassadors,” said branding expert Kelsey Monroe. “Comments like these, even if unintentional, can have long-lasting effects on their career and marketability.”

Fans Speak Out: “This League Was Built on Inclusion”

The WNBA has long been recognized as one of the most LGBTQ+ inclusive leagues in professional sports. From Pride Nights to openly gay players and executives, the league has become a sanctuary for fans who often feel marginalized elsewhere.

That’s why Sophie Cunningham’s remark cut so deeply for many.

“We’re not just fans. We’re part of this league’s soul,” one LGBTQ+ supporter wrote. “If you say we’re not welcome — even as a joke — you’re rejecting everything this league stands for.”

Calls for further accountability range from a formal suspension to mandatory diversity training, with some demanding a league-wide initiative to reinforce values of inclusion and respect.

What Happens Next?

Whether Cunningham’s apology will be enough to mend the damage remains to be seen. The controversy is far from over, and each public appearance, statement, or endorsement moving forward will be watched under a microscope.

For now, the message from a growing number of fans is clear: words matter. And in a league where inclusion isn’t just a slogan — but a lifeline — even a few seconds of speech can change everything.