In a development that has left both basketball and golf fans in disbelief, WNBA star Caitlin Clark has just announced an unexpected move — she’s signed a groundbreaking partnership deal with the LPGA, marking one of the most unique cross-sport endorsements in recent memory.

The news broke early this morning when Clark posted a video of herself on a golf course, sinking a long putt before turning to the camera and saying, “Let’s tee off on something new.” Moments later, the LPGA Tour officially confirmed the news: Caitlin Clark is now an official ambassador for the organization.

WNBA Rookie of the Year Caitlin Clark set to participate in LPGA golf event  in November - Yahoo Sports

According to reports, the deal is worth seven figures, making it one of the most lucrative non-basketball sponsorships ever signed by a WNBA player. It includes appearances at LPGA tournaments, joint marketing campaigns, and even a celebrity pro-am series featuring both LPGA stars and WNBA athletes.

WNBA players were stunned by the announcement. “We knew Caitlin was a force off the court, but this? Nobody saw this coming,” said one veteran player. “She’s literally changing what it means to be a women’s pro athlete.”

Clark, known for her deadly shooting range and fiery competitiveness on the court, is also an avid golfer—a hobby she’s kept fairly private until now. But those close to her say she’s been quietly honing her golf game for years.

“She plays like she competes in basketball—confident and focused,” said a close friend. “She’s not just swinging a club for fun. She really respects the game.”

This partnership signals a new era of cross-sport branding. Instead of staying in her lane, Clark is widening it, and brands are lining up. Golf equipment companies, apparel giants, and luxury watch brands are reportedly all interested in partnering with her under this new LPGA umbrella.

The LPGA also benefits massively. The organization has been seeking fresh, young star power to help attract new audiences and global attention. With Clark’s growing influence and massive fanbase, the crossover potential is enormous.

“It’s about more than just golf or basketball,” LPGA Commissioner Mollie Marcoux Samaan said. “It’s about elevating women’s sports, and Caitlin is the perfect athlete to help bridge that vision.”

Caitlin Clark Admits To Getting Star-Struck By Unexpected Guest During  Fever-Storm - Athlon Sports

Clark echoed those sentiments during a press call. “This is a dream. I’ve loved golf for a long time, and I’ve always admired what LPGA athletes do. This is about celebrating elite women in sports, whatever the playing field looks like.”

The reaction across the sports world has been overwhelmingly positive. Social media exploded with admiration, curiosity, and excitement. Fans are already speculating whether Clark might one day play competitively in a pro-am tournament.

“I wouldn’t be shocked if she actually enters a real LPGA event in the future,” one analyst said. “She’s that driven. She doesn’t do anything halfway.”

Her WNBA team, the Indiana Fever, issued a supportive statement: “Caitlin continues to break barriers in everything she does. We’re proud of her and excited to see where this new journey takes her.”

Clark’s ability to juggle elite-level basketball and her rising profile in golf is unprecedented, especially for a rookie. But those who know her best say this is just who she is — constantly pushing boundaries, never satisfied with staying in one lane.

“I don’t see limits,” Clark said. “Just opportunities.”

As the WNBA season heats up and the LPGA tour continues its summer swing, all eyes will be on Caitlin Clark — on the hardwood, and now, on the green.

This is just the beginning of her next big chapter.